[colour schemes] the culture of red

More on red:

# evokes exuberance, speed and action
# easiest to perceive from a distance.
# colours of prohibition
# first aid services such as the Red Cross
# anger and aggressiveness
# wavelength range of roughly 625-760 nm.
#Lower frequencies are called infrared, or below red.
# thought to provoke hunger, hence its use in logos by food vendors
# In Christianity, the color of fire and so symbolizes the presence of God
# the liturgical color for Pentecost.
# color of the Catholic Church
# Cupid and the Devil.
# increases the rate of respiration and raises blood pressure.
# red power tie for business people and the red carpet for celebrities and VIPs
# danger or emergency
# In some cultures, red denotes purity, joy, and celebration.
# color of happiness and prosperity in China and may be used to attract good luck.
# mourning in South Africa.
# pinks, greys, yellows and blues harmonize, often green, careful with purple
# scarlet, crimson, vermillion, carmine, maroon, burgundy, ruby, rose, madder, rouge, brick, blood red, blush, fire engine red, cinnabar, russet, rust, Venetian red, flame, Indian red and tomato are some reds.